For software vendors

Email and Newsletter Marketing

Permission-led email campaigns and newsletter placements for defined audiences.

What is included

A campaign built around the market moment

Audience, message and call-to-action planning

Email or newsletter placement options

Approval, scheduling and distribution

Delivery and response reporting

Who it is for

Software vendors with a clear product or market objective, an agreed audience and the appetite to develop a considered UK campaign.

Next step

Share your proposition, target audience, timing and preferred outcome. We will discuss scope and a suitable route.

Discuss a partnership

Five stages

Discover, Position, Create, Promote, Measure

Discover

Position

Create

Promote

Measure

Deliverables, distribution, lead volumes and results depend on agreed scope. We do not guarantee leads or sales. Sponsored and paid promotional activity is labelled and kept distinct from independent procurement advice.