For software vendors
Vendor Marketing
A coordinated marketing programme for software vendors seeking visibility with UK technology buyers.
What is included
A campaign built around the market moment
Campaign discovery and audience definition
Positioning and messaging support
Content and channel planning
Agreed promotional delivery and reporting
Who it is for
Software vendors with a clear product or market objective, an agreed audience and the appetite to develop a considered UK campaign.
Next step
Share your proposition, target audience, timing and preferred outcome. We will discuss scope and a suitable route.
Discuss a partnership
Five stages
Discover, Position, Create, Promote, Measure
01
Discover
02
Position
03
Create
04
Promote
05
Measure
Deliverables, distribution, lead volumes and results depend on agreed scope. We do not guarantee leads or sales. Sponsored and paid promotional activity is labelled and kept distinct from independent procurement advice.